:root{
  --ink:#241f1b;
  --ink-soft:#5c534c;
  --cream:#fbf7f2;
  --cream-2:#f6efe7;
  --card:#ffffff;
  --line:#ece3d8;
  --orange:#ff6a2b;
  --coral:#ff4d2e;
  --orange-deep:#e2531a;
  --mint:#12b981;
  --grad:linear-gradient(135deg,#ff8a3d 0%,#ff4d2e 100%);
  --shadow:0 24px 60px -30px rgba(120,60,20,.45);
  --r:22px;
}
*{box-sizing:border-box;margin:0;padding:0;}
html{scroll-behavior:smooth;}
body{font-family:'Plus Jakarta Sans',system-ui,sans-serif;color:var(--ink);background:var(--cream);line-height:1.6;-webkit-font-smoothing:antialiased;}
a{color:inherit;text-decoration:none;}
img{max-width:100%;display:block;}
.wrap{max-width:1140px;margin:0 auto;padding:0 24px;}
.display{font-family:'Fraunces',Georgia,serif;font-weight:600;letter-spacing:-.02em;line-height:1.05;}

/* ---------- Header ---------- */
header{position:sticky;top:0;z-index:50;background:rgba(251,247,242,.82);backdrop-filter:blur(12px);border-bottom:1px solid var(--line);}
.nav{display:flex;align-items:center;justify-content:space-between;height:70px;}
.brand{display:flex;align-items:center;gap:11px;font-weight:800;font-size:20px;}
.logo{width:38px;height:38px;border-radius:11px;background:var(--grad);display:flex;align-items:center;justify-content:center;box-shadow:0 6px 16px -6px rgba(255,77,46,.6);}
.logo svg{width:21px;height:21px;color:#fff;}
.brand b{color:var(--ink);} .brand b span{color:var(--coral);}
.nav-links{display:flex;align-items:center;gap:30px;}
.nav-links a{font-size:14.5px;font-weight:600;color:var(--ink-soft);transition:color .18s;}
.nav-links a:hover{color:var(--ink);}
.nav-cta{background:var(--ink);color:#fff !important;padding:10px 18px;border-radius:11px;font-size:14px;font-weight:700;transition:transform .18s;}
.nav-cta:hover{transform:translateY(-1px);}
.burger{display:none;background:none;border:none;cursor:pointer;padding:6px;}
.burger span{display:block;width:22px;height:2px;background:var(--ink);margin:4px 0;border-radius:2px;transition:.25s;}

/* ---------- Buttons ---------- */
.store-btns{display:flex;gap:14px;flex-wrap:wrap;}
.store{display:flex;align-items:center;gap:11px;padding:13px 22px;border-radius:14px;font-weight:700;transition:transform .18s,box-shadow .18s;}
.store svg{width:22px;height:22px;flex-shrink:0;}
.store small{display:block;font-size:10.5px;font-weight:600;opacity:.7;line-height:1;margin-bottom:2px;letter-spacing:.02em;}
.store b{font-size:16px;line-height:1;}
.store.dark{background:var(--ink);color:#fff;box-shadow:0 14px 30px -16px rgba(36,31,27,.7);}
.store.brand{background:var(--grad);color:#fff;box-shadow:0 14px 30px -14px rgba(255,77,46,.6);}
.store.light{background:rgba(255,255,255,.14);color:#fff;border:1px solid rgba(255,255,255,.3);}
.store:hover{transform:translateY(-2px);}

/* ---------- Hero ---------- */
.hero{position:relative;overflow:hidden;padding:78px 0 70px;}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center;}
.eyebrow{display:inline-flex;align-items:center;gap:8px;background:#fff;border:1px solid var(--line);padding:7px 14px;border-radius:100px;font-size:13px;font-weight:700;color:var(--orange-deep);margin-bottom:22px;box-shadow:0 4px 14px -8px rgba(120,60,20,.3);}
.eyebrow .dot{width:7px;height:7px;border-radius:50%;background:var(--mint);box-shadow:0 0 0 3px rgba(18,185,129,.2);}
.hero h1{font-size:clamp(38px,5.4vw,62px);margin-bottom:20px;}
.hero h1 .hl{color:var(--coral);}
.hero p.lead{font-size:19px;color:var(--ink-soft);max-width:470px;margin-bottom:32px;}

/* Signature: tarjeta de puntos animada */
.phone-stage{position:relative;display:flex;justify-content:center;}
.glow{position:absolute;inset:-10% -6% -6% -6%;background:radial-gradient(60% 55% at 60% 40%,rgba(255,138,61,.35),transparent 70%);filter:blur(10px);z-index:0;}
.card-stack{position:relative;z-index:1;width:100%;max-width:360px;}
.loyalty{background:var(--card);border:1px solid var(--line);border-radius:26px;padding:24px;box-shadow:var(--shadow);}
.loyalty-top{display:flex;align-items:center;justify-content:space-between;margin-bottom:20px;}
.shop{display:flex;align-items:center;gap:12px;}
.shop-ic{width:44px;height:44px;border-radius:13px;background:var(--cream-2);display:flex;align-items:center;justify-content:center;font-size:22px;}
.shop b{font-size:15.5px;display:block;}
.shop small{font-size:12.5px;color:var(--ink-soft);}
.pts-badge{background:rgba(18,185,129,.12);color:var(--mint);font-weight:800;font-size:13px;padding:6px 12px;border-radius:100px;}
.pts-num{font-family:'Fraunces',serif;font-weight:700;font-size:52px;line-height:1;color:var(--ink);letter-spacing:-.02em;}
.pts-num small{font-family:'Plus Jakarta Sans';font-size:15px;font-weight:600;color:var(--ink-soft);margin-left:8px;}
.bar{height:9px;border-radius:100px;background:var(--cream-2);margin:16px 0 10px;overflow:hidden;}
.bar i{display:block;height:100%;width:72%;background:var(--grad);border-radius:100px;animation:grow 2.4s ease-out forwards;}
@keyframes grow{from{width:0}to{width:72%}}
.goal{font-size:13px;color:var(--ink-soft);}
.goal b{color:var(--ink);}
.floaty{position:absolute;background:#fff;border:1px solid var(--line);border-radius:15px;padding:12px 15px;box-shadow:0 16px 34px -20px rgba(120,60,20,.5);display:flex;align-items:center;gap:10px;font-weight:700;font-size:14px;}
.floaty .ic{width:30px;height:30px;border-radius:9px;display:flex;align-items:center;justify-content:center;font-size:16px;}
.f1{top:-22px;right:-14px;animation:float1 4s ease-in-out infinite;}
.f1 .ic{background:rgba(18,185,129,.14);}
.f2{bottom:-20px;left:-16px;animation:float2 4.6s ease-in-out infinite;}
.f2 .ic{background:rgba(255,106,43,.16);}
@keyframes float1{0%,100%{transform:translateY(0)}50%{transform:translateY(-9px)}}
@keyframes float2{0%,100%{transform:translateY(0)}50%{transform:translateY(8px)}}

/* ---------- Estadísticas ---------- */
.stats{padding:10px 0 60px;}
.stats-grid{display:flex;align-items:center;justify-content:center;gap:40px;background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:38px 40px;box-shadow:var(--shadow);flex-wrap:wrap;}
.stat{text-align:center;flex:1;min-width:180px;}
.stat-n{font-family:'Fraunces',serif;font-weight:700;font-size:clamp(40px,6vw,60px);line-height:1;color:var(--coral);letter-spacing:-.02em;}
.stat-l{font-size:15px;color:var(--ink-soft);margin-top:8px;font-weight:600;}
.stat-div{width:1px;align-self:stretch;background:var(--line);}
@media(max-width:640px){.stat-div{display:none;}.stats-grid{gap:28px;}}

/* ---------- Animaciones de scroll y efectos ---------- */
.reveal{opacity:0;transform:translateY(28px);transition:opacity .7s cubic-bezier(.16,.84,.44,1),transform .7s cubic-bezier(.16,.84,.44,1);}
.reveal.in{opacity:1;transform:none;}
.reveal.d1{transition-delay:.08s;} .reveal.d2{transition-delay:.16s;} .reveal.d3{transition-delay:.24s;}

/* Hero: entrada al cargar */
@keyframes heroUp{from{opacity:0;transform:translateY(24px);}to{opacity:1;transform:none;}}
.hero-copy>*{animation:heroUp .8s cubic-bezier(.16,.84,.44,1) both;}
.hero-copy>*:nth-child(1){animation-delay:.05s;}
.hero-copy>*:nth-child(2){animation-delay:.15s;}
.hero-copy>*:nth-child(3){animation-delay:.25s;}
.hero-copy>*:nth-child(4){animation-delay:.35s;}
.hero-copy>*:nth-child(5){animation-delay:.45s;}
.phone-stage{animation:heroUp 1s cubic-bezier(.16,.84,.44,1) both;animation-delay:.3s;}

/* Glow del hero: pulso ambiente */
.glow{animation:glowPulse 7s ease-in-out infinite;}
@keyframes glowPulse{0%,100%{opacity:.85;transform:scale(1);}50%{opacity:1;transform:scale(1.08);}}

/* Tarjeta loyalty: leve balanceo */
.card-stack{animation:cardFloat 6s ease-in-out infinite;}
@keyframes cardFloat{0%,100%{transform:translateY(0) rotate(0deg);}50%{transform:translateY(-10px) rotate(-.5deg);}}

/* Brillo que cruza los botones de tienda al hover */
.store{position:relative;overflow:hidden;}
.store::after{content:"";position:absolute;top:0;left:-120%;width:60%;height:100%;background:linear-gradient(100deg,transparent,rgba(255,255,255,.35),transparent);transform:skewX(-18deg);transition:left .6s;}
.store:hover::after{left:130%;}

/* Tarjetas glance/step: brillo del borde al hover */
.glance-card,.step{position:relative;}
.glance-card::before,.step::before{content:"";position:absolute;inset:0;border-radius:inherit;padding:1px;background:linear-gradient(135deg,var(--orange),transparent 40%);-webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude;opacity:0;transition:opacity .3s;pointer-events:none;}
.glance-card:hover::before,.step:hover::before{opacity:1;}

/* Números de estadísticas: leve pop al terminar */
.stat-n.pop{animation:statPop .5s cubic-bezier(.2,1.4,.4,1);}
@keyframes statPop{0%{transform:scale(1);}45%{transform:scale(1.12);}100%{transform:scale(1);}}

/* Glance (vistazo a secciones) ---------- */
.glance{padding:20px 0 84px;}
.glance-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;}
.glance-card{background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:30px 26px;transition:transform .2s,box-shadow .2s;display:flex;flex-direction:column;}
.glance-card:hover{transform:translateY(-4px);box-shadow:var(--shadow);}
.glance-card .gi{font-size:30px;margin-bottom:16px;}
.glance-card h3{font-size:19px;margin-bottom:9px;}
.glance-card p{color:var(--ink-soft);font-size:15px;flex:1;}
.glink{margin-top:18px;font-weight:700;font-size:14.5px;color:var(--orange-deep);display:inline-flex;align-items:center;gap:6px;}
.glink em{font-style:normal;transition:transform .2s;}
.glance-card:hover .glink em{transform:translateX(4px);}

/* ---------- Section shared ---------- */
section{padding:78px 0;}
.sec-head{text-align:center;max-width:660px;margin:0 auto 50px;}
.kicker{font-size:13px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--orange-deep);margin-bottom:14px;}
.sec-head h2{font-size:clamp(28px,3.8vw,42px);margin-bottom:16px;}
.sec-head p{font-size:17px;color:var(--ink-soft);}

/* ---------- Page hero (secciones internas) ---------- */
.page-hero{padding:70px 0 40px;text-align:center;}
.page-hero .kicker{margin-bottom:16px;}
.page-hero h1{font-size:clamp(34px,5vw,54px);margin-bottom:18px;}
.page-hero p{font-size:19px;color:var(--ink-soft);max-width:560px;margin:0 auto;}

/* ---------- Qué es ---------- */
.what{background:var(--cream-2);}
.what-grid{display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center;}
.what-copy h2{font-size:clamp(28px,3.6vw,40px);margin-bottom:18px;}
.what-copy p{font-size:17px;color:var(--ink-soft);margin-bottom:16px;}
.check-list{list-style:none;margin-top:22px;display:grid;gap:12px;}
.check-list li{display:flex;align-items:flex-start;gap:12px;font-weight:600;}
.check-list .ck{width:24px;height:24px;border-radius:8px;background:rgba(18,185,129,.14);color:var(--mint);display:flex;align-items:center;justify-content:center;flex-shrink:0;margin-top:1px;font-size:13px;}
.what-visual{background:#fff;border:1px solid var(--line);border-radius:24px;padding:30px;box-shadow:var(--shadow);}
.mini-shop{display:flex;align-items:center;gap:14px;padding:16px;border-radius:16px;background:var(--cream);margin-bottom:12px;}
.mini-shop:last-child{margin-bottom:0;}
.mini-shop .mi{width:46px;height:46px;border-radius:13px;background:var(--grad);display:flex;align-items:center;justify-content:center;font-size:22px;color:#fff;}
.mini-shop .txt{flex:1;} .mini-shop .txt b{display:block;font-size:15px;} .mini-shop .txt small{color:var(--ink-soft);font-size:13px;}
.mini-shop .pts{font-weight:800;color:var(--orange-deep);}

/* ---------- Pasos ---------- */
.steps-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
.step{background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:32px 28px;position:relative;transition:transform .2s,box-shadow .2s;}
.step:hover{transform:translateY(-4px);box-shadow:var(--shadow);}
.step-n{font-family:'Fraunces',serif;font-size:15px;font-weight:700;color:#fff;width:38px;height:38px;border-radius:11px;background:var(--grad);display:flex;align-items:center;justify-content:center;margin-bottom:20px;}
.step h3{font-size:19px;margin-bottom:10px;}
.step p{color:var(--ink-soft);font-size:15px;}

/* ---------- Feature rows ---------- */
.frow{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:center;margin-bottom:64px;}
.frow:last-child{margin-bottom:0;}
.frow.flip .frow-media{order:-1;}
.frow-copy .kicker{margin-bottom:14px;}
.frow-copy h3{font-size:clamp(24px,3vw,32px);margin-bottom:14px;font-family:'Fraunces',serif;font-weight:600;letter-spacing:-.01em;}
.frow-copy p{font-size:16.5px;color:var(--ink-soft);}
.frow-media{background:var(--cream-2);border:1px solid var(--line);border-radius:24px;padding:34px;min-height:230px;display:flex;align-items:center;justify-content:center;}

/* ---------- Negocios ---------- */
.biz{background:var(--ink);color:#fff;border-radius:32px;padding:56px;position:relative;overflow:hidden;}
.biz::before{content:"";position:absolute;top:-40%;right:-10%;width:420px;height:420px;background:radial-gradient(circle,rgba(255,106,43,.5),transparent 68%);}
.biz-grid{position:relative;z-index:1;display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center;}
.biz h2{font-size:clamp(28px,3.6vw,40px);margin-bottom:18px;color:#fff;}
.biz p{color:rgba(255,255,255,.72);font-size:17px;margin-bottom:26px;}
.biz-stats{display:grid;grid-template-columns:1fr 1fr;gap:18px;}
.bstat{background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.12);border-radius:18px;padding:22px;}
.bstat .n{font-family:'Fraunces',serif;font-size:34px;font-weight:700;color:var(--orange);line-height:1;margin-bottom:8px;}
.bstat .l{font-size:14px;color:rgba(255,255,255,.7);}

/* ---------- Download CTA ---------- */
.download{text-align:center;}
.dl-card{background:var(--grad);border-radius:32px;padding:60px 40px;color:#fff;position:relative;overflow:hidden;box-shadow:0 30px 60px -30px rgba(255,77,46,.6);}
.dl-card::after{content:"";position:absolute;bottom:-50%;left:-10%;width:380px;height:380px;background:radial-gradient(circle,rgba(255,255,255,.22),transparent 68%);}
.dl-card h2{font-size:clamp(28px,3.8vw,44px);margin-bottom:14px;color:#fff;position:relative;z-index:1;}
.dl-card p{font-size:18px;color:rgba(255,255,255,.9);margin-bottom:30px;position:relative;z-index:1;}
.dl-card .store-btns{justify-content:center;position:relative;z-index:1;}
.dl-card .store.dark{background:#fff;color:var(--ink);}

/* ---------- FAQ ---------- */
.faq-item{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:22px 24px;margin-bottom:14px;}
.faq-item h4{font-size:17px;margin-bottom:8px;}
.faq-item p{color:var(--ink-soft);font-size:15.5px;}

/* ---------- Footer ---------- */
footer{background:var(--cream-2);border-top:1px solid var(--line);padding:56px 0 32px;}
.foot-grid{display:flex;justify-content:space-between;gap:40px;flex-wrap:wrap;margin-bottom:40px;}
.foot-brand{max-width:300px;}
.foot-brand p{color:var(--ink-soft);font-size:14.5px;margin-top:14px;}
.foot-col h4{font-size:13px;text-transform:uppercase;letter-spacing:.06em;color:var(--ink-soft);margin-bottom:14px;}
.foot-col a{display:block;font-size:14.5px;color:var(--ink);font-weight:600;margin-bottom:10px;transition:color .18s;}
.foot-col a:hover{color:var(--coral);}
.foot-bottom{border-top:1px solid var(--line);padding-top:24px;display:flex;justify-content:space-between;align-items:center;flex-wrap:wrap;gap:14px;font-size:13.5px;color:var(--ink-soft);}
.foot-bottom a{color:var(--ink-soft);}
.foot-bottom a:hover{color:var(--ink);}

/* ---------- Responsive ---------- */
@media(max-width:880px){
  .nav-links{position:fixed;top:70px;left:0;right:0;background:var(--cream);flex-direction:column;align-items:stretch;gap:0;padding:12px 24px 24px;border-bottom:1px solid var(--line);transform:translateY(-130%);transition:transform .3s;box-shadow:var(--shadow);}
  .nav-links.open{transform:translateY(0);}
  .nav-links a{padding:13px 0;border-bottom:1px solid var(--line);}
  .nav-links .nav-cta{text-align:center;margin-top:12px;border-bottom:none;}
  .burger{display:block;}
  .hero-grid,.what-grid,.biz-grid,.glance-grid,.steps-grid,.frow{grid-template-columns:1fr;gap:40px;}
  .phone-stage{order:-1;}
  .frow.flip .frow-media{order:0;}
  .biz{padding:40px 28px;}
  .foot-grid{flex-direction:column;gap:28px;}
}
@media(prefers-reduced-motion:reduce){
  *{animation:none !important;transition:none !important;}
  .reveal{opacity:1 !important;transform:none !important;}
}